Advanced Sales Training
Our advanced sales training is ideal for more experienced sales people who have been selling for some time and for those who want to develop their skills. This training will help you reflect on your overall approach and specific skills so that you create a personal development plan.
If you’ve got to this page you might be looking for training for your sales people who have been doing the job for a while. Maybe they’re facing changes? Maybe the competition is getting more competitive? Whatever the reason the next step is to browse this page and then contact us for a chat. We can talk though your situation and see how we can help. Part of the discussion will be around what’s been tried, what are the challenges and what needs to change. As a result you will move your thinking forward.
How to make the best better?
If you’re already a successful sales person then you may be wondering is there is anything you can learn? But sales isn’t just about success in one year, it is about success every year. And it’s about success in the face of change.
You want to make sure you are equipped to face the changes ahead. So that you can be successful in any situation. Our advanced sales training workshops will help you achieve your goals.
In-person or virtual
The training works as an in-person session and as a virtual workshop. Either way the participants gain ideas, tips and strategies. Whilst they tend to prefer the in-person version, it depends on the context and practicability of getting together in one place.
Cilent Case Studies
Advanced Sales Training - Blend of Training & Coaching
Our approach to sales training is a blend of training and coaching. This means there is a mixture of presenting and explaining ideas with discussion. This coaching conversation is based on the participants’ real situations. The benefit of this approach is that you get relevant ideas applied to your daily situations.
Our training is tailored your market and your organisation, so that it is totally relevant to your needs. We draft scenarios, challenges or role plays to match your typical day to day needs. In this way the training is directly appropriate for your sales role.
Once we have created the tailored sales training workshop, we will talk it through with you and run a pilot if there is more than one group to participate in the training.
Advanced Sales Training Agenda
Workshop design
At the very start we need to discuss your market, your services and your sales people. We can talk through the challenges your team face and how you think advanced sales training might help. This gives us the background necessary to tailor the training to your needs.
Pre course activity
Before the workshop each participant and their manager use the pre-workshop questionnaire to share their thoughts and views on their needs for training. This is so that we can further tailor the training to the participants’ specific needs.
Course details
- Advanced sales training objectives & introductions
- Results of the sales checklist
- Personal development objectives
- Identifying bad habits and developing consistency
- Review of the fundamentals
- Sales Checklist
- Personality Selling Model
- Questioning Model
- Listening Model
- Presenting Model
- Behavioural Change Model
- Performance under pressure
- Major role play
- Individual feedback
- Personal actions
- Implementing personal change
Post course activity
Each participant completes the course with specific feedback to help them develop. After the course they receive an email reminding them of this feedback plus a pdf copy of the materials used in the session.
Training Reviews
Corporate Coaching
I have now had the opportunity to work with Martin Chapman through two separate training and coaching programmes, and both experiences have been incredibly valuable.
The first gave us a group open forum to discuss a range of management themes and real-world challenges. I found the sessions insightful, practical and directly applicable to my role, particularly when establishing and developing our Quality Assurance team.
My more recent one to one coaching with Martin has been focused on corporate management and navigating senior stakeholder relationships. This has been especially valuable in developing my confidence and communication style. Martin’s coaching around assertive and persuasive communication has helped me become more comfortable being direct, holding others constructively to account and driving greater consistency in project delivery.
Martin is an excellent coach. He is approachable, supportive and encouraging, and his calm, structured style creates an environment where you can openly explore challenges and think critically about the best way forward. Importantly, he guides you towards finding the answer yourself rather than simply providing it, which makes the learning far more meaningful, sustainable and memorable.
I would highly recommend Martin for any individuals or teams looking to develop their management capability, strengthen stakeholder relationships, improve team dynamics or support positive cultural change.
We truly appreciate the effort, energy, and flexibility you brought to the programme, and we look forward to working with you again soon.
I wanted to take a moment to thank you for designing and delivering such an excellent programme for the IT Helpdesk team.
It’s clear that a lot of thought and expertise went into both the content and delivery. The sessions were engaging, practical, and highly relevant to the team’s needs, which made a real impact.
We truly appreciate the effort, energy, and flexibility you brought to the programme, and we look forward to working with you again soon.
Many thanks once again.
Farzana Hussain
Learning and Development Manager
Genuinely one of the best training sessions I have attended!
I can honestly say the training sessions delivered by Martin were one of the most valuable professional development experiences I’ve had. Martin has a rare ability to truly understand the needs of his audience and tailor his training accordingly — nothing felt generic or off-the-shelf. He covered some of the most essential skills in leadership, including conflict resolution and how to deliver constructive feedback in a way that motivates rather than demoralises — and he did so in a way that was practical, relatable, and immediately applicable. His delivery is engaging, his knowledge is exceptional, and he breaks down concepts in a way thay makes it easy to grasp and put into action. The concepts he taught are things I’ll carry with me and apply throughout my career. I cannot rate the training content and Martin as a trainer highly enough!
Management Team Training
Martin was incredibly insightful and helpful to myself and the other managers currently establishing our new QA team / Function. His guided discussions proved beneficial in allowing us to identify issues and points that needed addressing that were not on our radar and immediately we have already seen the benefit of applying his teachings in our day to day management of our team. Thank you very much Martin
Well conducted workshop with intended results
Martin filled the role of educator with marvellous presence and sensitivity. The material was well prepared, and he did a wonderful job of evoking participation with the group. I found the workshop to be meaningful and effective in improving team communication and enforcing a collaboratively established definition of what assertiveness means in our company culture.
Why would you consider our advanced sales training?
- "I need to make sure I am as good as I can be."
- "My team need to guard against complacency."
- "The feedback I'm getting tells me that I may have got into some bad habits, so I want to review things."
- "I've been in sales for a couple of years and now I want to take my skills to the next level."
- "My manager says that she thinks I know what I'm doing, but a refresher would be great."
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