Assertiveness Training
Assertiveness training helps you communicate clearly, set boundaries, and handle difficult conversations without becoming passive or aggressive.
Our assertiveness training improves confidence, reduces conflict, and supports better teamwork. You will learn practical techniques such as the ASA model, boundary statements, calm‑assertive language, and structured approaches for speaking up in challenging situations. And you’ll learn how your personality or work styles can drive you’re approach to assertive behaviour.
What is assertiveness?
Assertiveness is the ability to express yourself clearly and respectfully, including your needs, opinions, and boundaries, without avoiding conflict or overpowering others.
It sits between two unhelpful extremes:
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Passive or Submissive: not speaking up, avoiding conflict
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Aggressive: pushing, dominating, or reacting emotionally
Why assertiveness matters at work
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Reduces misunderstandings and conflict
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Helps people say no without damaging relationships
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Builds confidence in meetings and conversations
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Improves teamwork and collaboration
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Supports leadership presence and credibility
- Ensures you express your thoughts and views clearly
Participant Feedback & Client Reviews
We truly appreciate the effort, energy, and flexibility you brought to the programme, and we look forward to working with you again soon.
I wanted to take a moment to thank you for designing and delivering such an excellent programme for the IT Helpdesk team.
It’s clear that a lot of thought and expertise went into both the content and delivery. The sessions were engaging, practical, and highly relevant to the team’s needs, which made a real impact.
We truly appreciate the effort, energy, and flexibility you brought to the programme, and we look forward to working with you again soon.
Many thanks once again.
Farzana Hussain
Learning and Development Manager
Genuinely one of the best training sessions I have attended!
I can honestly say the training sessions delivered by Martin were one of the most valuable professional development experiences I’ve had. Martin has a rare ability to truly understand the needs of his audience and tailor his training accordingly — nothing felt generic or off-the-shelf. He covered some of the most essential skills in leadership, including conflict resolution and how to deliver constructive feedback in a way that motivates rather than demoralises — and he did so in a way that was practical, relatable, and immediately applicable. His delivery is engaging, his knowledge is exceptional, and he breaks down concepts in a way thay makes it easy to grasp and put into action. The concepts he taught are things I’ll carry with me and apply throughout my career. I cannot rate the training content and Martin as a trainer highly enough!
Management Team Training
Martin was incredibly insightful and helpful to myself and the other managers currently establishing our new QA team / Function. His guided discussions proved beneficial in allowing us to identify issues and points that needed addressing that were not on our radar and immediately we have already seen the benefit of applying his teachings in our day to day management of our team. Thank you very much Martin
Well conducted workshop with intended results
Martin filled the role of educator with marvellous presence and sensitivity. The material was well prepared, and he did a wonderful job of evoking participation with the group. I found the workshop to be meaningful and effective in improving team communication and enforcing a collaboratively established definition of what assertiveness means in our company culture.
Professional Business Communication Training
The session provided genuinely helpful tips on how to engage with different personality types and offered a deeper understanding of effective communication in a corporate environment. I walked away with some excellent tools and practical pointers to put into practice. The mix of real-life examples and scenario-based exercises really made us reflect on our own communication styles. It was the most engaging and helpful training session I’ve attended. Very engaging and informative, no reading off slides, and the time flew by.
I highly recommend this course to anyone looking to improve their client communication skills.
Case Studies & Online Learning
How Our Assertiveness Training Works
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Identify communication patterns. You’ll explore passive, aggressive, and assertive behaviours.
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Learn practical assertiveness models. Including ASA, ITD Personality at Work, boundary statements, and calm‑assertive tone.
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Practise real workplace scenarios. Using examples from your organisation or role.
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Build personalised assertiveness strategies. Tailored to your communication style.
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Apply techniques immediately. With follow‑up actions to embed new habits.
Techniques You'll Learn
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ASA assertiveness model
- ITD Personality at Work Model applied to assertiveness
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ITD conflict‑resolution model
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Boundary statements
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Calm‑assertive tone
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Saying no professionally
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Handling interruptions
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Speaking up in meetings
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Managing difficult conversations
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Assertive body language
- Assertive behaviour in meetings
Submissive v Aggressive v Assertive: Comparison Table
Passive / Submissive
Avoids conflict
Says yes when they mean no, apologises excessively, agrees when they actually don’t and doesn’t speak up when they have something to say
Aggressive
Dominates others
Interrupts and talks over people, uses a forceful tone, not interested in other people’s opinions
Assertive
Clear and respectful
States needs and opinions clearly, uses confident language, interested in the opinions of others, discusses thoughts, looks for compromise
Who is this training for?
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Managers and team leaders
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Customer‑facing staff
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Project teams
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People who struggle to say no
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Anyone wanting more confidence in conversations
Outcomes you can expect
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Greater confidence in speaking up
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Clearer communication with colleagues and clients
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Reduced stress in difficult conversations
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Stronger professional presence
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Better boundary‑setting and decision‑making
FAQs
What is assertiveness training?
Assertiveness training gives you practical techniques for expressing yourself clearly and respectfully in workplace situations.
How long is the training?
Our assertiveness training can be delivered in one hour, two hour, half day or full day sessions.
Is assertiveness the same as confidence?
No — assertiveness is a communication skill. Confidence supports it, but they are not the same.
Can assertiveness be learned?
Yes. Assertiveness is a skill built through models, practice, and feedback. It can take weeks and months to develop and it may develop faster or slower in different situations.
Does this training help with difficult conversations?
Yes — assertiveness techniques are ideal for handling challenging people and situations. And we can discuss any specific situation in the training workshop.
For a proposal with costs, complete the form below
